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Book Promotion on a Budget
by Annette Gisby
http://www.annettegisby.n3.net
So you've got that elusive contract, or you've gone the
self-published route, but what happens now that you have a
book? Well, if like me you're on a limited budget, the web
is a good place to start.
1) Have your own web page. Think of it as a shop window,
where you want people to browse as long as possible. Put
samples of your work, where people can buy your book,
anything you.
2) At authorsden.com you can have your own professional
page for free. You can upload pictures, samples, short
stories, articles, even have your own newsletter!
3) Join webrings, writing webrings, webrings suitable to
your genre. Or even start your own.
4) Join online writing clubs and message boards. Every time
you post, add the URL of your book or website. Exposure is
what it's all about. Looking for readers rather than
writers? Find message boards releated to the subject of
your book, a gardening message board if your book is about
gardening, or maybe gardening features prominently in
novel. Think what makes your book interesting to the people
you are trying to attract.
5) At allreaders.com, you can post a review and plot
analysis of your book. It takes a bit of time, but it's
free and there is space for your URL at the end of the
review.
6) Free business cards are available at vistaprint.com, but
you do have to pay for postage and any extras such as
lamination etc.
7) At cafepress.com, you can get t-shirts, mugs and other
accessories with a picture of your book's cover (or
whatever else you'd like.) They only print what's ordered,
so it doesn't cost anything for you to offer the products
for sale to buyers.
8) Print stickers with your books details and stick them on
every piece of mail you send out. Letters, card, bills,
everything.
9) If you have the nerve, stand on the street or a mall and
hand out flyers or bookmarks to passers by.
10) Sponsor a contest with your book as one of the prizes.
It won't be a sale, but word of mouth is good.
11) Write articles or short stories for other websites, get
your name known.
12) Post details of your book on published.com, there's
room for a short blurb and a link to your url.
Annette Gisby is the author of Drowning Rapunzel, Silent
Screams, Shadows of the Rose and Writing the Dream, a non-
fiction book for writers.
This article courtesy of ...
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