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To Lead or Not to Lead?
by Damon Smith
http://www.haileyscometweekly.com
Working with Leads or Opt-In Clients can be very
Confusing at times, Some people will tell you that Leads
are not a good source of advertising while others will say
that you can not get much better ways of Advertising..
It all depends on what source of leads you are using that
will give you the best results. FFA and Classified leads
are ones that you should NOT use. The reason is that most
of these leads are dead the day they are posted. People
wast time and money using these types of leads because the
person that posted at the FFA or Classified site are using
a JUNK Email address so that they dont get swamped with
returned email.
So what kind of Marketing Leads work?
I am glad you asked! Optin and Double Optin Leads are the
ones that you need to be using for two reasons.
(#1) These are people that ASKED or filled out a form on a
site for more information on marketing, advertising,
home-businesses and things like that.
(#2) Double Optin Leads are the best you can get for your
time and money. These are people that took the time to
wait for a email message from the company and then clicked
on a link for more information.
Working with these people are very rewarding. You are not
only getting people that are looking for information that
you have but you are also targeting your clients. When
companys like SimplerLeads.com search for these people
they make it a point to make sure that they are looking
for your product or service.
The only other option then using leads is having your own
list of contacts. People that have asked to join your list
for more information. Having access to these contacts on a
daily bases will get them into joining your service or
affiliate program. This means money in your pocket for as
long as they stay with your service.
Of course the best thing to do is get on a personal level
with your contacts. The Internet is so UN-Personal that it
is really sad. Most business owners are in the business
for a income and not for friendship. Affiliate programs
are a great source of income. But allot of good they will
be if you have no one to work with you in your team.
Buying leads and getting to know the people that are
looking to you for advice is your #1 goal. When you send a
email to your leads make sure that you get personal with
them and let them know you are there to help, Not just to
make money from them. In the long run you will see that
the list of Leads that you bought will not only work with
you but they will work for you!
About The Author.
Damon Smith is the Publisher for HaileysComet Weekly Ezine.
A marketing and advertising newsletter that has tips and
articles that will help you build your list in less time
and effort. Subscribe to our newsletter and receive free
Weekly ads,and our 5Part Mini Ecourse ListBuilding on a
Budget! http://www.haileyscometweekly.com
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